Issues Management

MHPR likes to meet regularly, normally monthly, with a client at a chief executive or senior management level so that it can be briefed on any issues, forthcoming events, new products or services that could present public relations opportunities or challenges. It also offers advice on the likely public relations implications of any proposed changes, innovations, restructuring, new services or events. If issues that could become crises are anticipated and dealt with appropriately this reduces the likelihood of a crisis occurring.